The process of monitoring a company’s competitive environment is known as Competitive Intelligence (CI). Insightful Competitive Intelligence enables senior managers in companies of all sizes to make informed decisions about everything from marketing, research & development, and investing tactics to long-term business strategies.

“Effective CI is a continuous process involving the legal and ethical collection of information, analysis that doesn’t avoid unwelcome conclusions, and controlled dissemination of actionable intelligence to decision makers.” – The Society of Competitive Intelligence Professionals

In today’s business environment information is a critical resource, but it is so abundant that companies that do not gather, analyze and utilize it properly, are increasingly at a disadvantage. Intelysis consultants are experts not only at using state of the art technology and sophisticated techniques to gather raw data, but more importantly we help our clients analyze the information, and turn it into useful intelligence.

Companies are at risk of falling behind the competition if they do not make use of all of the resources available to them to evaluate their competitors, assess their direction, strengths and weaknesses, product lines and evaluate their markets. We can help clients to understand what information you need, from where it may be obtained, set up an appropriate information flow system, and show them how to turn raw data into critical intelligence.

Is your organization utilizing all the information at hand? Contact us for a free consultation.